{"id":2750,"date":"2021-02-11T17:05:23","date_gmt":"2021-02-11T16:05:23","guid":{"rendered":"https:\/\/staging.gotom.io\/?p=2750"},"modified":"2024-08-20T16:25:31","modified_gmt":"2024-08-20T14:25:31","slug":"wie-vermarkter-von-unserer-neuen-marketer-plattform-profitieren","status":"publish","type":"post","link":"https:\/\/gotom.io\/de\/wie-vermarkter-von-unserer-neuen-marketer-plattform-profitieren\/","title":{"rendered":"Wie Vermarkter von \u00abgoTom Marketer\u00bb profitieren"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Diesen Januar war es endlich soweit: Nach monatelanger Entwicklung und \u00fcber 500\u2019000 neuen Codezeilen konnten wir \u00abgoTom Marketer\u00bb erfolgreich zusammen mit den ersten Kunden lancieren. <\/p>\n","protected":false},"author":5,"featured_media":2787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"class_list":["post-2750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wie Vermarkter von \u00abgoTom Marketer\u00bb profitieren &#8211; goTom<\/title>\n<meta name=\"description\" content=\"Mit der Vermarktung von Drittinventar steigen die Anforderungen an ein kaufm\u00e4nnisches Abwicklungssystem. Als Digital Vermarkter bedient man nicht nur die Werbeauftraggeber, sondern auch die Inventargeber. Erfahren Sie wie goTom Sie dabei unterst\u00fctzen kann.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gotom.io\/de\/wie-vermarkter-von-unserer-neuen-marketer-plattform-profitieren\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wie Vermarkter von \u00abgoTom Marketer\u00bb profitieren &#8211; goTom\" \/>\n<meta property=\"og:description\" content=\"Mit der Vermarktung von Drittinventar steigen die Anforderungen an ein kaufm\u00e4nnisches Abwicklungssystem. Als Digital Vermarkter bedient man nicht nur die Werbeauftraggeber, sondern auch die Inventargeber. 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