The high-efficiency CRM & OMS for campaign teams
Campaign management shouldn’t feel chaotic. Switching between tools, ad server, SSP and emails slows down your work. With goTom, Sales Ops teams get one streamlined workflow that automates repetitive tasks, centralizes data, and keeps every campaign on track.
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Learn how we turn complex campaign management into seamless workflows
goTom removes friction from sales operations. From automated bookings and centralized campaign data to real-time delivery visibility, Ops teams get full control to manage campaigns faster, reduce manual work, and keep everything running smoothly – without juggling tools or firefighting issues.
Manage every campaign in one place
Centralize quoting, booking and approvals with integrated workflow automation. Every change, approval and booking is captured automatically, making campaign execution smooth and traceable.
Programmatic deals
Manage programmatic deals alongside direct bookings, with live inventory updates, rate validation and delivery tracking – all in one place.
Campaign workflows
Streamline approvals, change requests, and manage handoffs. Every step is tracked, documented and connected to the right campaigns
Unified product catalogue
Create and manage complex digital product families with flexible rate cards by format, placement, and audience.
Live inventory forecasting
Know what inventory is available in real-time. Forecast capacity to avoid overbooking and ensure smooth campaign execution.
Invoice management
Push completed campaigns directly into billing workflows: fast, accurate and audit-ready.
Notifications
Instant alerts for delivery, approvals, or inventory issues, reducing reactive fire fighting.
Real-time campaign monitoring
Ensure campaigns deliver as promised. With this feature, you can track campaign performance in real time, spot potential delivery issues early, and take action before problems affect results.
Got questions? We’ve got answers
Yes. goTom acts as the “single source of truth,” coordinating deals and revenue data across all departments.
Sales Ops can manage the entire campaign lifecycle, monitor workflows, and oversee inventory availability from a single, centralized cockpit.
Yes. It allows teams to define and enforce consistent processes, ensuring high quality and fewer errors.
Ever wonder how operations teams keep campaigns running flawlessly?
We don’t just track media sales trends — we build tools that let Sales Ops execute campaigns seamlessly. Discover updates, workflows, and solutions that save time, prevent errors, and optimize every step from quote to delivery.
This is how goTom helps Sales Operations work smarter, not harder
goTom is deeply integrated into our sales and operations process and connected to other systems. This saves us many individual process steps, ultimately saving time and resources.
With goTom, we efficiently optimize our digital advertising campaigns. The intuitive user interface and reliable performance enable us to significantly improve our workflow.
goTom makes it so much easier for our team. It gives us more time to sell, plan and optimize campaigns.
