The trusted CRM & OMS
for sales teams
Ad sales shouldn’t feel like an obstacle course. But juggling CRMs, spreadsheets, rate cards, and outdated OMS tools slows every deal. With goTom, sellers get one fast workflow: instant quotes, full pipeline visibility, real-time inventory insights, and zero tool-switching.
Trusted by the industry's finest
Learn how we turn complex ad sales into seamless workflows
goTom cuts the busywork out of the sales workflow. From frictionless quoting to real-time booking visibility, sellers gain the clarity they need to work faster, hit targets, and close more revenue - without depending on Ops for every small request.
Track your pipeline with full flexibility
Stop losing deals in disconnected tools. goTom brings lead tracking, opportunity stages, activity history, and revenue forecasting together in one place – fully connected to booking and delivery data. Sellers always know what’s in pipeline, what’s stuck, and what needs attention to hit targets. Additionally, you stay ahead of every sales stage with customizable views and smart reminders for follow-ups, renewals, and expiring deals.
Live inventory forecasting
See exactly what’s available across placements, formats, and date ranges. Inventory insights update instantly based on booked, pending, and forecasted demand.
360° customer view
All client information, history, and touchpoints are stored in one place – instantly accessible when preparing pitches or revisiting old deals.
Streamlined quoting
With live pricing, rate cards, inventory forecasting, and automated validations, sellers can create accurate quotes in minutes – not hours. No more spreadsheets, no more “Can Ops check this?” delays.
Cross-team collaboration
Tag Ops, share notes, request changes, and keep communication connected to each campaign – no more scattered email threads.
Real-time campaign monitoring
No more blind spots after hand-off. Sellers get visibility into campaign pacing, delivery status, and programmatic deal performance – reducing the back-and-forth with Ops.
Revenue tracking
Track progress against monthly, quarterly, or annual goals in real time. Every quote, booking, or programmatic deal updates revenue projections automatically .
Got questions? We’ve got answers
Yes. Sales teams can check live inventory availability directly in the system before confirming a deal, preventing overbooking.
By combining opportunity management, campaign configuration, and real-time inventory checks in one workflow, sales teams can move from brief to booking in record time.
Curious how top sellers close faster - even with complex ad products?
We don't just follow digital advertising trends - we build the tools that let sales teams move faster. Explore insights, best practices, and product updates that help sellers streamline workflows, forecast better, and close more revenue with less effort.
This is how goTom let's sellers focus on selling, not data entry or manual workflows
goTom is deeply integrated into our sales and operations process and connected to other systems. This saves us many individual process steps, ultimately saving time and resources.
With goTom, we efficiently optimize our digital advertising campaigns. The intuitive user interface and reliable performance enable us to significantly improve our workflow.
goTom makes it so much easier for our team. It gives us more time to sell, plan and optimize campaigns.